CHRISSIE YOO

Designed and produced Adults and Kids Sunscreen products for the client, Dollarama. 

             As a project leader, I ensured that all the processes were developed throughly from the ideation to end products - every step, such as brand logo, fonts, colour palette and illustrations was developed in a timely manner. Since there are adults and kids versions, the visual identities of two products explore different imageries. More vibrant and colourful colour palette was used for adult version and soft, muted colour palette was used for kid Sunscreen. The products are going to be available in Dollarama stores from April 2019.